When new management of the well-established centenarian company, Hurum Kraft, embraced digital innovation as a mandate. Partnering with Tre, the history of the power company was retold through several stages of transformation.
Initially, a completely revamped profile was established, featuring clear messaging and intuitive icons. This led to achieving first-page ranking on Google, the establishment of a web shop, and the creation of compelling content to drive website traffic.
As traffic to the website increased, Hurum Kraft recognized the need for a high-capacity website with sub-second loading times and enhancements to the ordering systems. The implementation of these improvements resulted in rapid acquisition of new customers, contributing to revenue growth in the nine-figure range.
· Design strategy.
· Project management.
· Copy writing
· Graphical and digital design.
· Web site development.